鼎峰成立于2007年,致力于為領(lǐng)先的品牌或初創(chuàng)公司提供全方位的品牌創(chuàng)新設(shè)計(jì)服務(wù),可通過(guò)戰(zhàn)略、設(shè)計(jì)和創(chuàng)意,幫助有遠(yuǎn)見(jiàn)的公司強(qiáng)調(diào)自己的優(yōu)勢(shì),傳達(dá)品牌故事,并與目標(biāo)受眾建立聯(lián)系,在每個(gè)品牌觸點(diǎn)吸引并激發(fā)受眾,打造真實(shí)的品牌及產(chǎn)品體驗(yàn)。
產(chǎn)品是品牌的核心,亦是營(yíng)銷的起點(diǎn)。
大部分的營(yíng)銷公司沒(méi)有辦法解決產(chǎn)品問(wèn)題,而我們認(rèn)為營(yíng)銷的起點(diǎn)恰恰是做好品牌和產(chǎn)品本身。
品牌就像圍棋一樣,它很容易解釋,但要花一輩子才能擅長(zhǎng)
20年熱血,我們從市場(chǎng)與用戶出發(fā),依賴強(qiáng)有力的策略對(duì)待每一個(gè)項(xiàng)目,幫助我們總結(jié)出了許多行之有效的品牌方法
策略是基于對(duì)未來(lái)的判斷,傳遞品牌使命和價(jià)值,創(chuàng)意則是把策略視覺(jué)可視化,好的設(shè)計(jì)永遠(yuǎn)具有策略邏輯,設(shè)計(jì)是品牌塑造與產(chǎn)品差異化最重要的組成部分!
Strategy is based on the judgment of the future, to convey the brand mission and value, creativity is to visualize the strategy, good design always has strategy logic, design is the most important part of brand building and product differentiation!
透過(guò)設(shè)計(jì)看世界,是鼎峰所信奉的品牌理念。
鼎峰一直在做對(duì)的事情、做難的事情,做有時(shí)間積累的事情。
Seeing the world through design is the brand philosophy that Dingfeng believes in.
Dingfeng has been doing the right things, the hard things, and the things that have time to accumulate.

品牌設(shè)計(jì)的本質(zhì),
是幫助企業(yè)塑造持久的品牌影響力,
這正是我們存在的意義。
The essence of brand design,
Is to help companies build lasting brand influence,
This is the meaning of our existence.

品牌是承諾
品牌的第一性原理就是對(duì)美好的追求
第一是產(chǎn)品信任,價(jià)值觀認(rèn)同
創(chuàng)造故事被認(rèn)知
為消費(fèi)者建立品牌的認(rèn)知標(biāo)準(zhǔn)
持續(xù)創(chuàng)造穩(wěn)定價(jià)值
價(jià)值識(shí)別標(biāo)簽
提升品牌識(shí)別度
Brand is a promise
The first principle of the brand is the pursuit of beauty
The first is product trust, value recognition
Create stories to be recognized
Establish brand awareness standards for consumers
Continue to create stable value
Value identification label
Improve brand recognition

合作聲明
不參與任何形式的比稿活動(dòng)
我們不參與任何形式的比稿活動(dòng),我們的合作案例,足以說(shuō)明我們的專業(yè)水準(zhǔn),否則我們將沒(méi)有更多的時(shí)間服務(wù)已簽約客戶;服務(wù)好簽約客戶,是我們最重要的責(zé)任!
拒絕先做方案出來(lái)看看
好的方案和創(chuàng)意都需要時(shí)間去調(diào)研分析,團(tuán)隊(duì)開(kāi)討論會(huì)后才會(huì)碰撞出優(yōu)質(zhì)的解決方案。有些客戶會(huì)認(rèn)為先出個(gè)簡(jiǎn)單的方案感覺(jué)下思路方向才能確定,這是個(gè)很大的誤區(qū),好方案就需要時(shí)間和思想的醞釀,否則是浪費(fèi)雙方的時(shí)間。
Cooperation Statement
Do not participate in any form of competition
We do not participate in any form of drafting activities. Our cooperation case is enough to show our professionalism, otherwise we will have no more time to serve the signed customers; serving the signed customers is our most important responsibility!
Refuse to make plans first
Good solutions and ideas need time to investigate and analyze, and the team will only collide with quality solutions after the discussion. Some customers will think that a simple plan will come out and the direction of the idea can be determined. This is a big mistake. A good plan requires time and thought, otherwise it will waste both parties' time.

品牌是企業(yè)傳遞給消費(fèi)者的價(jià)值感。
如果說(shuō)產(chǎn)品是功能性問(wèn)題的解決方案,那么品牌帶給消費(fèi)者的則是情感的打動(dòng)與觀念的共鳴。它強(qiáng)調(diào)的是對(duì)消費(fèi)者的關(guān)懷和帶給消費(fèi)者的舒心、放心以及省心的體驗(yàn)!最后才是驚喜!這也是品牌主一直不遺余力來(lái)打造品牌的真正原因。
Brand is the sense of value that an enterprise passes to consumers.
If the product is a solution to a functional problem, then what the brand brings to the consumer is the emotional touch and the resonance of the concept. It emphasizes the care for consumers and the comfortable, reassuring and worry-free experience for consumers! The last thing is surprise! This is the real reason why brand owners have spared no effort to build the brand.

合作客戶

部分行業(yè)客戶
跨越不同的行業(yè)與領(lǐng)域、產(chǎn)品與服務(wù)、國(guó)家與文化,我們始終與客戶 一同構(gòu)建強(qiáng)大有力的品牌,并不斷創(chuàng)新改變。
集團(tuán)企業(yè) ABB集團(tuán) TCL小家電 鉑濤集團(tuán) 松下 多尼斯集團(tuán) …… | 健康滋補(bǔ)品 美媛春集團(tuán) 善元堂藥業(yè) 瑞年國(guó)際 新西蘭豐盛灣 參之源 …… | 酒類消費(fèi)品 露露杏仁露 香花山茶油 長(zhǎng)壽巴馬 …… |
餐飲文旅 南湖國(guó)旅 澳大利亞食通天 牛a潮汕牛肉火鍋 圣托利溫泉莊園 大王鴨貨 …… | 電商新零售 豬豬邦 百變猴 珍棲藝術(shù) 橙汁先生 新星源連鎖 | 美妝護(hù)膚寵物 亞韓 享蒂 |

